Post by account_disabled on Feb 24, 2024 3:47:17 GMT -5
Know the regulations related to health communication Before starting with the list of examples and advice to note down, know that to approach this field it is first of all essential to know the legal implications and obligations connected to health communication. Both in terms of the promotional strategy and the creation of actual content. In fact, there are numerous requirements to take into account and for this reason, before starting work and planning, we invite you to read the in-depth analysis we have dedicated to the rules of healthcare marketing . Verification of sources: a priority All texts that deal with the topic of "health" are based on a fundamental pillar: the sources. The time has come to talk about the contents: the first thing we have learned in these years of experience is that all the texts that deal with the topic of "health" are based on a fundamental pillar: the sources . These should be the basis of every article published online, regardless of the topic, but they are even more relevant when talking about medical topics, which require verified, reliable and up-to-date information .
So how can you ensure that the contents reflect Middle East Phone Number List these requirements? Relying only on authoritative and reliable sources , and carefully checking everything written. To some it might seem like too much painstaking work, but it is essential for the respect of readers and for the credibility of the company that conveys the information; and it is even more important when providing practical indications, which could impact people's health. How to deal with the most sensitive and complex issues Sometimes, however, it is not easy to find a sufficient number of authoritative sources to address certain topics accurately. Or you may find yourself faced with a controversial and much debated current topic , which, if approached in the wrong way, could arouse discontent and receive negative comments from users. In all these cases the best solution, when possible, is to interview an expert in the relevant sector : a psychologist, a nutritionist, a cardiologist... depending on the field in which the topic to be explored lies. The advantage of this choice is undoubtedly linked to the authority that the article will have in the eyes of readers, as the expert himself is the source of the information contained in the text.
Then there are cases in which consulting a specialist is even more fundamental, for example when the news requires a position on the part of those who want to deal with it. A method that we happen to adopt very often when drafting the articles of InSalute , the UniSalute blog, an editorial project that we put into the world in 2016 and which, in dispensing information on prevention and healthy lifestyles, aims to sale of health policies offered by the well-known insurance company. A useful example is one of the first articles that the blog dedicated to the topic of vaccines to fight Covid-19, in which to discuss the topic the author of the article interviewed Dr. Fausto Francia, epidemiologist, specialist in hygiene and medicine preventative, Medical Director of the Dyadea Surgical Diagnostic Center and Member of the Scientific Committee of UniSalute. But what is a Scientific Committee and what is its function? There are several ways to use an interview in a health publishing project. In particular, three opportunities can be identified: insert the interview into the article with quotation marks that explain the professional's position with respect to the points covered; publish a classic interview with direct questions and answers; rely on a team of specialists (a Scientific Committee, for example) in which the experts send content, sign and approve the articles which are actually written by ghostwriters.
So how can you ensure that the contents reflect Middle East Phone Number List these requirements? Relying only on authoritative and reliable sources , and carefully checking everything written. To some it might seem like too much painstaking work, but it is essential for the respect of readers and for the credibility of the company that conveys the information; and it is even more important when providing practical indications, which could impact people's health. How to deal with the most sensitive and complex issues Sometimes, however, it is not easy to find a sufficient number of authoritative sources to address certain topics accurately. Or you may find yourself faced with a controversial and much debated current topic , which, if approached in the wrong way, could arouse discontent and receive negative comments from users. In all these cases the best solution, when possible, is to interview an expert in the relevant sector : a psychologist, a nutritionist, a cardiologist... depending on the field in which the topic to be explored lies. The advantage of this choice is undoubtedly linked to the authority that the article will have in the eyes of readers, as the expert himself is the source of the information contained in the text.
Then there are cases in which consulting a specialist is even more fundamental, for example when the news requires a position on the part of those who want to deal with it. A method that we happen to adopt very often when drafting the articles of InSalute , the UniSalute blog, an editorial project that we put into the world in 2016 and which, in dispensing information on prevention and healthy lifestyles, aims to sale of health policies offered by the well-known insurance company. A useful example is one of the first articles that the blog dedicated to the topic of vaccines to fight Covid-19, in which to discuss the topic the author of the article interviewed Dr. Fausto Francia, epidemiologist, specialist in hygiene and medicine preventative, Medical Director of the Dyadea Surgical Diagnostic Center and Member of the Scientific Committee of UniSalute. But what is a Scientific Committee and what is its function? There are several ways to use an interview in a health publishing project. In particular, three opportunities can be identified: insert the interview into the article with quotation marks that explain the professional's position with respect to the points covered; publish a classic interview with direct questions and answers; rely on a team of specialists (a Scientific Committee, for example) in which the experts send content, sign and approve the articles which are actually written by ghostwriters.