Post by account_disabled on Dec 13, 2023 3:35:15 GMT -5
Blogs or websites assets New leads generated: (Customer Relationship Management) tool to know how many candidates have entered your contact base after accessing your content. Prospects reached: this is the number of leads that interact with your content when they are already on your list, showing the reach of your material. Funnel conversion rate: Allows you to see which of your content moves your contacts towards the narrowest part of the sales funnel. They are essential to know how your content is influencing the narrowest part of your funnel, that is, your sales! Blogs or websites + assets Sales generated from the funnel: this metric counts the amount of sales you have generated from the lead's contact with your content.
For example: a user comes to your blog, signs up to Phone Number List receive emails, and later receives an offer from the sales team. This is what we show in this case study. Sales influenced by the funnel: shows the number of sales that were influenced by the lead's contact with your content. Unlike the previous metric, it does not measure the first interaction, but rather any contact that has occurred between the prospect and the Content Marketing pieces. Production metrics They measure your efficiency – that is, the use of time and money – in the production of content. Consider that it is important to know how you are spending your resources.
Blogs or sites + assets Time to publication: measures how much time it takes you or your team to produce and publish content based on an idea you had. That metric reveals the efficiency of your content production. Content production rate: also measures your or your team's efficiency. With this metric you have the amount of content that your team produces in a certain period of time. Content Reservation: Demonstrate whether you produce content at the rate at which readers consume it.
For example: a user comes to your blog, signs up to Phone Number List receive emails, and later receives an offer from the sales team. This is what we show in this case study. Sales influenced by the funnel: shows the number of sales that were influenced by the lead's contact with your content. Unlike the previous metric, it does not measure the first interaction, but rather any contact that has occurred between the prospect and the Content Marketing pieces. Production metrics They measure your efficiency – that is, the use of time and money – in the production of content. Consider that it is important to know how you are spending your resources.
Blogs or sites + assets Time to publication: measures how much time it takes you or your team to produce and publish content based on an idea you had. That metric reveals the efficiency of your content production. Content production rate: also measures your or your team's efficiency. With this metric you have the amount of content that your team produces in a certain period of time. Content Reservation: Demonstrate whether you produce content at the rate at which readers consume it.